Skip to main content

Dance Marathon at Florida State University Receives National Digital Media Award

Dance Marathon at Florida State University (DM at FSU) was recently awarded the Digital Media Award at the Miracle Network Dance Marathon Leadership Conference in July. The award recognizes a dance marathon organization that best utilizes digital media to bring the mission of their organization to life, whether it be to highlight a campaign, educate and engage their audiences, or tell a story.

DM at FSU’s Technology Team had a goal to inspire others to be a part of something bigger than yourself, to be apart of something that will change the lives of others around them. To achieve this goal they used strong storytelling through photography and videography with an emphasis on emotions. When shooting photo and videos DM FSU focused on the principles of photo/journalism and the importance of each individual’s impact.

The first major project for the DM at FSU Technology Team was Marshal’s Statement. A story about how one individual can inspire hundreds of people to be apart of something bigger than themselves. A story showing the impact of Dance Marathon and it inspires the lives of everyone involved.

DM FSU has adopted to modern media trends and techniques to capture the viewer’s eye. Including creating Humans of DM FSU, animated still photographs, and 1-second looping videos all to achieve the goal of storytelling. Each these different types of media help capture the attention of new participants and inspire current participants.

Dance Marathon at Florida State University receiving the Digital Media Award at the Dance Marathon Leadership Conference on July 20.

Miracle Network Dance Marathon is an international movement, involving over 400 colleges, universities and K-12 schools across North America that fundraise for their local Children’s Miracle Network Hospitals. Since its inception in 1991, Miracle Network Dance Marathon has raised more than $250 million–ensuring that no child or family fights pediatric illness or injury alone.

Learn more about Miracle Network Dance Marathon:

Facebook – Instagram – Website – Blog – YouTube